FALTER.at : Special Ad Formats Combination DESKTOP + MOBILE

All formats are in pixels, all prices are in Euros and do not include VAT (20%).

Sitelink (text-picture-ad)
title max. 20 characters, text max. 90 characters, picture 330 x 180 px, linked to your landing page
Price: € 45,– CPM

FALTER.at Contest
contest-landingpage, sitelink on homepage, contest-medium rectangle incl. 50.000 AIs RON¹ and 18.000 newsletters
Price: per week € 1.950,–

Channel Sponsoring
Format: 300 x 80
Price: per year € 26.500,–

ADVideo
Format: 720 x 576 bis 1320 x 1080
Length: 5 – 20 sec
Price: € 45,- CPM⁴

FALTER.at : Advertorial

All formats are in pixels, all prices are in Euros and do not include VAT (20%).

Your content (pictures, text & data provided) will be integrated into the FALTER.at-network using a unique content site created for you. An additional comprehensive digital ad package will attract users’ attention and connects them directly to the content site. Moreover, the content site can be accessed directly using a personalized URL with the suffix of your choice (i.e. falter.at/advertorial/mysuffix).

Possible ad placements

Sitelink / Medium Rectangle on FALTER.at-Homepage

Sitelink on the search result page in channels EVENTS, KINO and ESSEN & TRINKEN

Sitelink / Medium Rectangle on the channels homepage in EVENTS, KINO and ESSEN & TRINKEN

FALTER.at : Season-Specials

All formats are in pixels, all prices are in Euros and do not include VAT (20%).

The Adventkalender/Osterwiese specials on FALTER.at attract users with new offers and prize draws daily in the given publishing period. Every day, a new „door“ / “egg“ is opened, behind which there is a surprise hidden (discount codes, vouchers, competitions, etc.) in the form of a mini-advertorial.
The specials are extensively advertised by means of print ads in FALTER, by a newsletter (18.000 recipients) and on the FALTER social media pages.

Landing page: Osterwiese

Landing page: Adventkalender

FALTER.at : Technical Specifications & Contact

Digital ads within the FALTER.at-network

Technical specifications for desktop and mobile banners

• Possible formats: GIF, JPG, PNG, HTML5 (Interstitials/Preloads, Understitials and Sitebars may be scalable),
• File size: max. 120 kb
• Tag-in-tag-ads, HTML-ads and tracking pixels must be provided in HTTPS
• All data due 3 business days before beginning of the booked campaign period to anzeigenabwicklung@falter.at (T. 01/536 60-940)

Please note that all Sitebars must be delivered including an integrated close-button.

Technical specifications for ADVideo

• File formats: MP4
• File size: max. 5 MB
• Measures: 720 x 576 to 1920 x 1080
• Videocodec: Uncompressed, XDCAM HD 422, Apple ProRes 422, IMX30/50 or H.264 (mind. Data rate 6 Mbit/sec)
• Framerate: 25, 30, 50 or 60 fps
• Audio file characteristics: 48 or 44 kHz, 16 Bit, Stereo
• Aspect ratio: 16:9-full format (other aspect ratios on request.)
• Video duration: max. 20 sec