EVENTS : Die App zum Ausgehen

The FALTER Events-App for iPhones presents the comprehensive program of the FALTER:WOCHE on the go. The easy-to-use design allows users to access thousands of events and numerous recommendations in Vienna and other regions in Austria on a daily basis.
Downloading the FALTER Events-App is free. In-app purchases allow upgrades towards the pro version which offers additional features and is free of ads.

Briefly described – This is the FALTER Events-App

  • Provides users with the ultimate overview of all events in Austria
  • Information & recommendations on concerts, parties, balls, theater, sports and much more.
  • Free to download in the App Store
  • Exclusive app banners and interstitials for advertisers

Target audience

The free version is designed to reach young people who enjoy going out and are between 16 and 29 years old.

EVENTS-APP : Formats & prices

All formats are in pixels, all prices are in Euros and do not include VAT (20%).

Format: 320 x 480 (if html: fully scalable)
Price per week:
App only1: € 650,– Fixed placement with FC=1/day
Cross-media-combination2: € 350,– Fixed placement with FC=1/day
App banner
Format: 320 x 50
Price per quarter:
App only1: € 5.950,– Fixed placement
Cross-media-combination2: € 3.950,– Fixed placement
1 App only = Price when exclusively booking the app (without any print ad bookings)
2 Cross-media-combination = Price applicable when also booking a “FALTER:WOCHE“ print ad (prices of the official prices list apply)

EVENTS-APP : Technical specifications & contact

Digital ads in the FALTER Events-App

Technical specifications for apps

  • Delivery of the advertising material must be in the following file formats: GIF, JPG, PNG, HTML5 (HTTPS with IAB-click tag)
  • File size: max. 120 kb
  • All data must be sent to (T. +43 1 536 60 – 940) no later than 3 business days before the campaign start of the period booked

Ad Distribution
Falter Verlagsgesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Wien

Head of Print & Digital Media Sales
Sigrid Johler +43/1/536 60-952

Data & Ad Management
Franz Krassnitzer +43/1/536 60-940
Oliver Pissnigg +43/1/536 60-919

Media Owner & Publisher
Falter Verlagsgesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Vienna T: +43/1/536 60-0, F: +43/1/536 60-935, E:, W: Sitz: Wien, FB: 123082d HG Wien, UID: ATU 14873500
Bank details: UniCredit Bank Austria AG, IBAN AT61 1200 0006 6506 2600, BIC: BKAUATWW, DVR: 047 6986

Our sales team is at your service at any time!
T. +43(1)53660-952