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BÜCHER-FRÜHLING & BÜCHER-HERBST : The FALTER supplements on literature

The FALTER supplements on literature gather bookworms and educational elites. The critical and incorruptible book reviews provide top-class guidance through the tremendous number of annual book releases.

briefly described – this is the falter supplement on literature

  • gives a precise overview of the newest releases worth reading
  • includes book reviews and recommendations by renowned editors of FALTER’s editorial staff
  • contains portraits and interviews with booksellers, authors, literary critics

Key Facts

Frequency of publication: 2 times a year, Circulation: 46.000 copies as supplement to FALTER, an additional 20.000 copies will be distributed through bookstore in Austria and Germany

target audience

Everyone interested in literature, art and culture.

Culture: 39,9 % of Austrians are closely following the coverage on art & culture through print media
Literature: 41,0 % of Austrians frequently inform themselves about new book publications and bestsellers
Guidance: 43,9 % of Austrians are looking for critical/pathbreaking content in their free time
Source: Media-Analyse 2018/2019


BÜCHER-FRÜHLING & BÜCHER-HERBST:
Formats, prices, dates of publication

All formats in mm. All prices are in Euros and do not include advertising tax (5 %) and VAT (20 %).


1/1 Page
Price: € 5.800,– / 4c
Format: 216 × 315

Junior
Price: € 4.650,– / 4c
Format: 161 x 215
format-drittel
1/2 Page
Price: € 3.750,– / 4c
Format:
landscape: 216 × 145
portrait: 106 x 300
format-drittel
1/3 Page
Price: € 2.650,– / 4c
Format: 216 × 95
format-viertel
1/4 Page
Price: € 2.350,– / 4c
Format:
landscape: 216 × 70
standard: 106 × 145
portrait: 51 × 300
format-sechstel
1/6 Page
Price: € 1.750,– / 4c
Format:
landscape: 216 × 50
standard: 106 × 95
format-achtel
1/8 Page
Price: € 1.350,– / 4c
Format:
portrait: 51 × 145
standard: 106 × 70
format-zwoelftel
1/12 Page
Price: € 950,– / 4c
Format: 106 × 50

special placements

Inside Front Cover: 216 × 315 , € 6.850,– / 4c
Inside Back Cover: 216 × 315 , € 5.950,– / 4c
Outside Back Cover: 216 × 315 , € 7.750,– / 4c
Special placement surcharge for all other pages: 10 % vom Listenpreis

Dates of publication BÜCHER-FRÜHLING & BÜCHER-HERBST 2018/2019

Edition


Pub



Deadline for
print-ready
data


Closing date




Bücher-Frühling
March 20th, 2019
March 14th, 2019
March 4th, 2019
Bücher-Herbst
Oct. 9th, 2019
Oct. 3rd, 2019
Sep. 23rd, 2019

BÜCHER-FRÜHLING & BÜCHER-HERBST :
Specs & contact

Frequency of publication: 2 times a year | Circulation: 66.000 copies | Magazine format: 239 x 340 mm

Ads in the falter supplements on literature

Print-ready data, technical specifications:
Print-ready PDF/X-1a file, Newspaper printing- standard profile ISOnewspaper26v4.icc
Color model: CMYK, Total Area Coverage: max. 240 %

Any layout and composition cost will be charged separately. For all ads produced by FALTER PUBLISHING GROUP an additional surcharge of 10% of the list price will be invoiced.
Deviations within the tolerance range of the printing process do not entitle to complaints.


Advertising Sales
Falter Verlagsgesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Wien

Head of Sales - Print & Digital Media
Sigrid Johler +43/1/536 60-952 johler@falter.at

Printing Data Management
Franz Krassnitzer +43/1/536 60-940 krassnitzer@falter.at
Oliver Pissnigg +43/1/536 60-919 pissnigg@falter.at

Media Owner & Publisher (Medieninhaber & Verleger)
Falter Zeitschriften Gesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Wien T: +43/1/536 60-0, F: +43/1/536 60-935, E: sales@falter.at, W: falter.at Sitz: Wien, FB: 123082d HG Wien, UID: ATU 14873500
Bankverbindung: UniCredit Bank Austria AG, IBAN AT61 1200 0006 6506 2600, BIC: BKAUATWW, DVR: 047 6986

DE | EN
Our sales team is at your service at any time!
T. +43(1)53660-952
E: sales@falter.at
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