The city magazine published by FALTER VERLAG has been presenting VIENNA’s best spots since 1993. Whether you‘re looking for designer pieces, new restaurants or trendy clubs – in Vienna‘s best city guide, you‘ll find carefully curated tips you can definitely rely on. The content is presented both in the print magazine and online in the Best of Vienna channel on FALTER.at.
Briefly described – This is what FALTERs BEST OF VIENNA stands for
- provides reliable recommendations on neighborhoods, style, arts & culture, culinary art
and leisure - finds and presents Vienna’s trending shopping addresses
- supports local retail and guides customers directly towards your specialist shop
- gives locals and those who want to become one a detailed overview of the best places in town
- is also available online at best-of-vienna.at
Key Facts
Frequency of publication: 2 times a year, Circulation: 15.000 copies, Distribution: Book and magazine trade, direct distribution, direct sales to bulk buyers
Copy price: € 8,90
Target audience
Entertainment: 64,2 % of our readers are looking for distracting, entertaining content and activities during their leisure time
Eat & drink: 69,6 % of our readers like to be spoiled with culinary art
Income: 65,0 % of the reader’s households have an income of more than EUR 3.300 per month
Source: Media-Analyse 2022/2023
FALTERS BEST Of VIENNA : Formats, Prices, Dates of Publication
All formats are in mm. All prices are in Euros and do not include advertising tax (5%) and VAT (20%).
2/1 Panorama page
Price: € 11.150,– / 4c
Format: 456 × 289
Format full bleed size:
480 × 340 + 5
1/1 Page
Price: € 6.350,– / 4c
Format: 210 × 306
Format full bleed size:
240 × 340 + 5
1/2 Page
Price: € 4.100,– / 4c
Format:
landscape: 210 × 148
portrait: 103 × 306
Format full bleed size:
landscape: 240 × 165 + 5
portrait: 115 × 340 + 5
1/3 Page
Price: € 2.250,– / 4c
Format:
landscape: 210 × 93
portrait: 67 × 306
Format full bleed size:
landscape: 240 × 110 + 5
portrait: 79 × 340 + 5
1/4 Page
Price: € 1.900,– / 4c
Format:
landscape: 210 × 65
classic: 103 × 148
portrait: 50 × 306
Format full bleed size:
landscape: 240 × 82 + 5
classic: 115 × 165 + 5
portrait: 62 × 340 + 5
Special placements
Inside front cover (full bleed size): 240 × 340 + 5 , € 6.650,– / 4c
Inside back cover (full bleed size): 240 × 340 + 5 , € 6.250,– / 4c
Outside back cover (full bleed size): 240 × 340 + 5 , € 7.500,– / 4c
Special placement surcharge for all other pages: 10 % of the list price
Dates of publication FALTERS BEST OF VIENNA 2024
Deadline for print-ready data
Closing date
FALTERS BEST OF VIENNA : Promotions
All prices are in Euros and include layout and composition cost. Advertising tax (5%) and VAT (20%) are not included in the prices.
In each issue, there are themed promotional sections in the five departments: People, Shops, Food, Entertainment and Places. These are editorially designed and have the advantage that they catch the eye within the thematic block and arouse a high level of interest among readers. The promotional sections in the magazine link to the section articles via QR code.
The promotion will also be mirrored online in the Best of Vienna channel on FALTER.at. Each promotional section receives its own departmental article and is advertised extensively in the FALTER network using medium rectangles, sitelinks, newsletters and social media campaigns
Dates of publication Promotions FALTERS BEST OF VIENNA 2024
Deadline for print-ready data
Closing date
FALTERS BEST OF VIENNA : Technical specifications & contact
Publication frequency: twice a year | Circulation: 15.000 copies| Newspaper Format: 240 x 340 mm
Ads in FALTERS BEST OF VIENNA
Print-ready data, technical specifications:
Print-ready PDF/X-1a file, standard profile PSO LWC Improved (ECI), Color model: CMYK
Any layout and composition cost will be charged separately
Deviations within the tolerance range of the printing process do not entitle to complaints.
Promotions in FALTERS BEST OF VIENNA
Print-ready data, technical specifications:
Send text, pictures, logos (digital files only) via e-mail to schneider@falter.at.
Deviations within the tolerance range of the printing process do not entitle to complaints.
Guidelines 1/2 Page:
Headline: max. 25 characters, Subheadline: max. 35 characters
Body text: max. 600 characters (+ 2 Bilder portrait landscape), ca. 1200 Zeichen (+ 1 Bild portrait)
Contact details: max. 150 characters
(address, telephone number, website, opening hours, etc.)
Fotos: JPG-files (resolution: 300 dpi) (target size landscape: 89 x 54 mm, portrait: 80 x 127) )
Company logo optional
Guidelines 1/4 page:
Headline: max. 25 characters, Sub-Headline: max. 35 characters
Body text: max. 600 characters (+ 1 photo landscape or cut-out)
Contact details: max. 150 characters
(address, telephone number, website, opening hours, etc.)
Photos: JPG-files (resoultion: 300dpi) (target size: 89 x 54 mm or cut-out)
Company logo optional
Advertising Sales
Falter Verlagsgesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Wien
Head of Print & Digital Media Sales
Ramona Metzler +43/1/536 60-952 metzler@falter.at
Printing data management
Franz Krassnitzer +43/1/536 60-940 krassnitzer@falter.at
Oliver Pissnigg +43/1/536 60-919 pissnigg@falter.at
Media Owner & Publisher (Medieninhaber & Verleger)
Falter Verlagsgesellschaft m.b.H., Marc-Aurel-Straße 9, 1011 Wien 
T: +43/1/536 60-0, F: +43/1/536 60-935, E: sales@falter.at, W: falter.at, Sitz: Wien, FB: 123082d HG Wien, UID: ATU 14873500
Bankverbindung: UniCredit Bank Austria AG, IBAN AT61 1200 0006 6506 2600, BIC: BKAUATWW
